Handcrafted websites with soul

Your site. Your home im Netz.

No site builders. No templates. No off-the-rack. Just your story, your style, your signature, built by people who love their craft.

For one coffee a week.
Hände formen ein Gefäß auf der Töpferscheibe
Blick in die Werkstatt von Herzstück Web
A glimpse into our workshop

Your website is not a Datenblatt.

Most sites out there are clicked together. Same template, same photos, same feeling of nothing. With us, every site is made by hand, with its own imagery, its own dramaturgy and at least one moment nobody expects.

Right below you can experience it yourself: one click, and this whole page becomes a different creature. Fourteen times. That is exactly how individually we build yours.

People buy from people. That is why people build your site.
One click, another soul

One original. Thirteen transformations.

Tap a heart and this whole page transforms: different colors, different type, a different soul. No site builder can do that. We can, for you.

And these fourteen are just a window: hundreds of directions wait behind them. We find yours together in conversation, out of your brand, your story, your taste. Nobody gets an off-the-shelf mold from us.

You just saw fourteen different websites. All of them were ours. Yours will be the fifteenth.
A look into other trades

This is what it looks like in real life.

Quiet or loud, refined or cheeky: every site gets its owner’s temperament. Swipe through ten of them.

Beispielseite für einen Handwerksbetrieb
The carpenter who never wanted a website. Until he saw his.
Beispielseite für eine Marketingagentur
The agency that can be loud, because it can.
Beispielseite für eine Arztpraxis
The practice where you feel cared for before you even arrive.
Beispielseite für einen Event- und DJ-Service
The event crew you hear before you book them.
Beispielseite für ein Steuerbüro
The firm that masters clarity. Online, too.
Beispielseite für einen Burgerladen
The burger joint where you can almost hear the crunch.
Beispielseite für eine Physiotherapie
The clinic that radiates movement before you step inside.
Beispielseite für eine Fahrschule
The driving school teenagers sign up for on their own.
Beispielseite für ein Beauty-Studio
The studio that glows before the first appointment.
Beispielseite für ein Kreativstudio
The studio that says more with less.

Anonymized examples from our workshop, from carpenter to agency. Your world is not here? Even better: then we invent it together. See more from our workshop

The road to your site is a walk in the park

1

You talk

Over a coffee you tell us who you are and what you love. That is all we need from you.

2

We build

John builds, Mona refines, Robert thinks of your customers. You lean back.

3

You shine

Your site goes live and you proudly show it around. From now on, we handle the rest.

No paperwork. No tech jargon. Promised.
The liberation

Agencies say: four thousand euros.
We say: one coffee a week.

A beautiful website used to be a luxury. That ends now. You get handcrafted work at agency level, without the agency invoice. And if you want to change something, just message us. Small adjustments are included, anytime, gladly.

Typical agency prices: 1.000 bis 10.000 €. With us: one fair monthly fee. Done.

Our liberation Zwei Tassen Kaffee
19,99 € per month

Go ahead and do the math: that is one cappuccino a week.

  • Your complete website, built by hand
  • Your own imagery and graphics, made only for you
  • Small changes included, anytime
  • Setup fee €199, waived with a 12-month commitment
  • After the first year, the site is yours. Completely.
Wachssiegel mit Herz

Three things you can rely on

Handcrafted

No site builder ever touches your site. Every line, every image, every stroke is created for you. That is why your site looks like you, not like a thousand others.

Warmly cared for

You reach people, not ticket systems. A change request? One message is enough. We take care of it, friendly and fast.

Honestly fair

One price, no fine print. After the first year your site is entirely yours. We call that old school, and we give you our word on it.

No anonymous agency

The three of us build your Zuhause

Three people who love their craft and know your name.

John, Robert und Mona bei der Arbeit an einer Webseite Das Team von Herzstück Web: Mona, John und Robert Touch the picture and watch us at work
The Eye
Mona

A designer with heart and a feel for aesthetics and flow. Mona sees what is missing before you miss it. She turns good into beautiful.

The Builder
John

Our mind for IT, web design and graphics. Engineer and designer with decades of experience. John builds your site, stone by stone, pixel by pixel. What he delivers, lasts.

“We build until it is beautiful.”
The People Person
Robert

A German entrepreneur at home in Switzerland for many years, with over 35 years of psychology, sales and marketing. Robert makes sure your site is not just beautiful, but effective.

Three houses, one signature

Herzstück Web is a house of the VirtuFlow Group: VirtuFlow for back office, sales and assistance, VIVYT Creative Studios for AI and phone assistance from Switzerland, plus our own insurance and investment division in Heidelberg. Together we are strong, and that is exactly why your website can stay this fair.

A word is a bond.

That is how we were raised. When we say your site will be beautiful, it will be. When we say small changes cost nothing extra, they cost nothing extra. And if you leave after the first year, you leave with your site under your arm. Promised.

Unterschriften von John, Robert und Mona
Good to know

Some questions are better asked beforehand.

Honest answers included.

What exactly do you take care of?

Everything until your site is live and running: design, build, hosting, security certificate, the technical setup of legal notice and privacy policy, ongoing care. You do not have to worry about a thing, that is the whole point. All included in the monthly fee.

How does it work?

First we talk, over a coffee, by video or phone. You tell us who you are, we listen. Then we build, and you get to see your site before it goes live. Fine-tuning included, until you say: that is me.

How long until my site is ready?

Depending on scope and agreement, between 48 hours and one week. A word is a bond: what we promise, we keep.

Are there hidden costs?

No. Small things and adjustments are always included in the monthly fee. Only if you want a bigger rebuild or something entirely new do we agree on a small fixed price beforehand, usually around €59. You always know the cost in advance. Always.

How fast are changes done?

Within 24 hours at the latest. A short message is enough, no ticket system, no hold music.

I have no good texts or pictures. Now what?

No problem, that is our craft. We refine your existing texts into a language that fits your business, warm and professional. If you have none, we write them together out of your story. We curate images to match your style, and we work your own photos in beautifully. All included in the price, promised.

What about my domain?

We gladly get your desired web address for you or point your existing domain to your new site. The domain itself belongs to you and costs a few euros per year depending on name and ending, which you pay directly. We handle the technology behind it.

Do I have to commit long-term?

No. You can leave anytime. If you voluntarily choose twelve months, we waive the €199 setup fee. And if you leave after the first year, you take your complete site with you as a file package. It is yours then.

How do I pay?

Completely straightforward, however you prefer: by bank transfer, credit card or PayPal, monthly in advance. No subscription traps, no fine print.

Why are your sites so clear and to the point?

On purpose. Many websites are stuffed with things no visitor needs: contact forms nobody fills in, subpages nobody reads, integrations that only slow things down. We leave out the useless clutter and pour all the love into what works: your story, your images, your personality. A site that sparks curiosity and stays in mind, and whoever wants more picks up the phone. That is exactly what should happen.

Why do your sites load so fast?

Because we build them the way things used to be built: solid and without ballast. No builder system dragging hundreds of unnecessary blocks along in the background, no sluggish databases, no plugin mountains. Every site is a handcrafted, self-contained piece, and it lives on servers around the world so it is always delivered from the nearest location. Your site is standing before others even start loading. Your visitors love it, and so does Google.

What about Google?

Registration with Google is naturally included. Our kind of site usually does not need bigger search engine work, and if it ever does, we advise you honestly and take care of it at a small, fair scale.

How can you offer this quality at this price?

Because we think long-term instead of cashing in short-term. Herzstück Web belongs to the VirtuFlow Group with three houses: VirtuFlow for back office, sales and virtual assistance, VIVYT Creative Studios for AI and phone assistance, and our own insurance and investment division in Heidelberg. Together we are strong, and that is why your website does not have to be our big business. You only pay for what you really need, and when you ever need more, we are already there.

Is all of this legally sound?

Yes. Encrypted connection, properly set up legal notice and privacy policy under European rules, and your content and images remain yours. Old school also means: working properly.

Between you and us

A recommendation is our finest compliment.

This is how we have always worked: at eye level, with a handshake, from person to person. If your site makes friends curious, just send them our way. We will treat them as well as we treat you. To us that is a matter of the heart, and old school at its finest.

At eye level. With a handshake. From person to person.
Get to know us

Before you sign anything: Let’s talk.

Tell us by video, phone or WhatsApp who you are and what you wish for. We listen first. Then we tell you honestly what we would build for you and what it could look like.

A gift to get to know us: You get our first ideas for your site right in the conversation. Free, no strings attached.
We listen first. Promised.